Psychology of Fashion

Psychology of Fashion Course

If your dream is to become a bridal consultant or you would like to learn more about this subject, don’t miss this opportunity to take part in this course. Those who sign up as soon as possible can enjoy a discount on the enrollment fee!

Making a good first impression is the goal of many, and the image consultant is the professional who can help you achieve it. If you want to learn the secrets of colour psychology, sign up for our courses!

What is fashion psychology?

Fashion psychology is a discipline that studies the consequences that a particular outfit, accessory or detail can have on the viewer’s mind. It is therefore a highly important element that must be handled carefully and precisely by the image consultant.

The clothes you wear convey feelings and emotions to the person in front of you: making a good first impression with the right clothing can be easy if you rely on professionals who know how fashion psychology works.

Fashion psychology and colour psychology

Fashion psychology is erroneously confused with colour psychology. Although the two disciplines share some areas of expertise, colour psychology is specifically concerned with studying the impact of colours on people. The meaning of colours, their symbolic value and the social implications they carry are all elements that a good image consultant must consider.

The fields of application of colour and fashion psychology are numerous and include the analysis of dress codes and the creation of personal branding strategies based on clothing.

For example: did you know that there is a substantial difference between wearing a red tie and a blue tie? And between wearing pointed or rounded-toe pumps? It’s not just a matter of matching and knowing how to find the right colour combination, but of knowing and predicting the emotion that can be aroused in the person in front of you when wearing certain items of clothing.

Would you like to learn more about fashion psychology?

Fashion psychology is the topic of one of the modules of the Accademia Consulenza d’Immagine. It is addressed in detail and with concrete examples that allow our students to learn not only the theoretical information but also the practical consequences.

High education is also synonymous with interdisciplinarity and, from this point of view, the psychology of colour constitutes an essential topic for all those who wish to undertake the career of image consultants in a professional and complete manner.

€ 300.00 including VAT